Cable Gets Killed as Top Broadband Providers Add 670K Subscribers in 2022
The largest cable and telephone companies netted approximately 670,000 new broadband Internet subscribers during the second quarter of this year, according to a report from the Leichtman Research Group. This compared to a pro forma gain of about 1 million subscribers during the year-ago quarter.
Growth was uneven, however, and was fueled primarily by fixed wireless.
Highlights from the report:
- Overall, broadband additions in second quarter 2022 were 67% of those in second quarter of 2021
- The top cable companies lost about 60,000 subscribers in the second quarter of 2022 – compared to about 840,000 net adds in the second quarter of 2021
- The top wireline phone companies lost about 85,000 total broadband subscribers in the second quarter of 2022 – compared to about 50,000 net adds in second quarter of 2021
- Wireline Telcos had about 490,000 net adds via fiber in the second quarter of 2022, and about 575,000 non-fiber net losses
- Fixed wireless/5G home Internet services from T-Mobile and Verizon added about 815,000 subscribers in the second quarter of 2022 – compared to about 120,000 net adds in the second quarter of 2021.
“Top broadband providers added about 670,000 subscribers in 2Q 2022, reflecting over 800,000 net adds for fixed wireless services, along with modest net losses for cable and wireline phone providers,” Bruce Leichtman, the president and principal analyst of Leichtman Research Group, said in a press release. “Over the past year, there were about 3,260,000 net broadband adds, with fixed wireless services accounting for 56% of them.”
The top seven cable companies – measured by number of subscribers – all saw either declines or no growth. In order, they are (Comcast, no net adds), Charter (21,000 subscribers lost), Cox (no net adds), Altice (39,600 subscribers lost), Mediacom (no net adds), Cable One (2,000 net adds) and Breezeline (1,689 subscribers lost). The cable group lost 60,289 subscribers during the quarter.
Results were mixed among the telephone companies. In descending order by number of total subscribers, they are AT&T (24,000 subscribers lost), Verizon (12,000 adds), Lumen (90,000 subscribers lost), Frontier (8,000 subscribers adds), TDS (5,600 net adds) and Consolidated (1,063 adds). The telco group lost 84,837 subscribers during the quarter.
In all, the top providers gained 670,874 subscribers during the quarter – largely because T-Mobile added 560,000 fixed wireless subscribers and Verizon added 256,000 fixed wireless subscribers.
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